PA C K A G I N G
SUGAR CAPPED
INNOVATION
A custom-made bottle cap which allows consumers
to control the amount of sugar in their soft drinks is
about to transform the soft drink packaging industry
with the announcement of a collaboration between UK
manufacturer Kolibri Drinks and Yorkshire-based glass
packaging specialist Beatson Clark.
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FT534
The cone-shaped 300ml
white flint flask, which
stores nectar made of
agave, lemon juice,
apple and caramel in
the cap rather than in the liquid,
will work with glass bottles
containing 30% recycled material.
The idea is that consumers can
customise the amount of sugar
and flavour in their drinks, to suit
their own taste and preference.
Company co-founder Kamila
Sitwell says consumers are
becoming incredibly discerning
and expect premium experiences
in all aspects of branding, and
standard off-the shelf bottles
do not work for her company.
“Beatson Clark worked with
us from the very beginning, all
the way through consumer and
industry testing and the complex
incorporation process with the
patented cap which enables
customisation of sweetness.
“I don’t think many companies
are able or willing to go the extra
mile to go through a complex and
time-consuming process to deliver
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