We source an extensive selection of high quality
ingredients, from both New Zealand and around
the world, including:
• Dried Fruits
• Almond and
and Pastes
Rice Flour
• Coconut
• Potato Flakes
• Nuts
• Milk Products
• Cranberries
• Salt
• Rice
Established in 1916, James Crisp has a long
history of working with the NZ food industry
and as such has garnered specialist knowledge
proven to be very valuable to our clients.
For information or sales enquiries please contact:
Lance Newing, Trading Manager,
+64 (9) 306 7983
Mark Lissaman, Business Development Manager,
+64 (9) 306 7970
Jon McGrinder, National Account Manager,
+64 (9) 973 2327 or visit www.jamescrisp.co.nz
www.foodtechnology.co.nz 11
The company, which only launched in January and
offers a subscription service for petfood using
a unique algorithm to provide regular tailored
meals to hungry pets, has been awarded high
commendation in the Australasian Packaging
Innovation and Design Awards. In addition to
some unique design features such as a removable
window and a custom ‘portion-control scoop’, the
packaging has been nominated for innovative use
of cardboard in an industry dominated by thick
James Crisp -
New Zealand’s Trusted Brand
Managers and Ingredient
Importers since 1916
FT464
plastic packaging, co-founder Ben Rennell says.
“The global pet food industry has a significant
environmental impact and large, plastic packaging
is a major factor in this. We believe this has to
change.” The company avoids the use of secondary
packaging in the supply chain, which means
the same box is used to pack, transport, bulk
store and ship to the end customer in the same
packaging with no additional tapes or wraps. “The
team are now working on ways to improve the design
and sustainability of the packaging, including
multi-use use of the box to further reduce material
usage and increase environmental efficiencies,”
Rennell says. “We are also working towards
product traceability to provide ethical transparency
within the supply chain. Watch this space.” More
than 25,000kg of plastic waste is littered in New
Zealand each day, and the pet food industry is
worth $400 million in New Zealand.
www.feedmyfurbaby.co.nz
PETFOOD PACKAGING
Auckland-based petfood company Feed my Fur Baby is making waves across the
Tasman for its award-nominated use of sustainable and innovative packaging design.
/www.jamescrisp.co.nz
/www.foodtechnology.co.nz
/www.feedmyfurbaby.co.nz
