WINE TO ART Brancott Vineyard – the site of the first Sauvignon Blanc plantings in Marlborough and home of Brancott Estate - will also be the home of a permanent installation by New York-based designer Dror Benshetrit. Titled Under/standing and composed of cutting-edge geometry, the 52-piece artwork fuses art and science, which Brancott Estate thinks directly reflects its artful winemaking processes and commitment to innovation. Chief winemaker Patrick Materman says the 8m installation was inspired by Benshetrit’s visit to Brancott in 2014. “Understanding the science behind winemaking has given us the tools we need to express ourselves creatively through our wine,” Materman says. “This shared use of science to create art is what inspired us to work with Dror Benshetrit, whose combined love of poetry and structure is clear in his work.” The estate has crafted a limited edition wine range called Reflection, which joins the range Present released in 2015 when the collaboration was announced. Under/ standing can be viewed at the Brancott Estate Heritage Centre now. www.foodtechnology.co.nz 45 at the HWB factory, to guarantee a product quality which conforms to national and international standards. Sidel sales manager Saudi Arabia Nicola Barusi says even though her company has worked with HWB for more than 20 years, the project was still a big ask. The water company originally purchased its first Sidel blow moulder in 1997, currently has 18 blowing machines up and running on its sites, and is very satisfied with Sidel’s customer support…but discussions for the new project lasted around six months to assure HWB that the concept would work. During the installation of the lines, communication between the companies was efficient and regular. The two lines were designed comprising a total of four Sidel Matrix Combis, six labellers, two wraparounds and two palletisers, with the design allowing the two lines to utilise the same end-of-line solution. This approach has allowed HWB to gain a significant reduction in total cost of ownership (TCO), further enhanced by a drastically reduced footprint. In fact, as well as achieving the record-breaking speeds requested, both lines also had to occupy a zone of the production floor formerly used by a single line. Sidel’s team came up with a solution that maximised the available space by including a mezzanine floor to house part of each line on the upper floor. HWB plant manager Harry Nowers says success in water beverage production requires a focus on maximum output and efficiency, with a commitment to hygiene, food safety and cost optimisation. “With everything centred on Sidel as a single supplier, we continue to leverage the company’s knowledge of the entire water bottling process, from minimising waste of resources, to ensuring the bottle is durable and attractive to consumers. Through this additional investment in our high-speed lines and our extensive understanding and experience of the market, we are looking to develop a Centre of Excellence for bottled water in Saudi Arabia.” The newly launched system is Sidel’s most powerful solution to date in terms of performance, flexibility, cost savings and sustainability, all of which are attained under the most stringent conditions of hygiene. The four Sidel Matrix Combis – the core of the installation - deliver outstanding hygiene performance while simultaneously cutting costs to package still water and carbonated beverages. Compared to standalone equipment, the combi reduces operating costs by up to 12% depending on the product being packaged, the package itself and production output. Furthermore, it uses up to 30% less floor space, compared with traditional standalone equipment. Equipped with the matrix filler, it ensures high filling accuracy without product loss and its external tank that holds the beverage is easy to clean, saving time. A double-speed, filling valve is also available to reduce the headspace of the bottle in order to fill greater volumes. As well as installing the two complete, new water lines, HWB decided that - with the existing design being more than 15 years old - it would also be an appropriate time to refresh the look and branding of its Nova water bottles. The challenge was to create a lightweight bottle that ensures complete product integrity across the supply chain where high speed is combined with complicated logistics, in a country where retailers are often based long distances from HWB’s distribution centres. As well as these very practical considerations, the new bottle needed to give the popular, premium brand a more modern image. The new container design features the Sidel StarLite bottle base, which utilises a unique shape that significantly increases base resistance and stability. By featuring two proprietary design innovations for PET bottles, the StarLite base design improves bottle rigidity while enabling a lower package weight and reduced energy consumption during production. The end result is a PET bottle that can cost less to produce, yet offers better pallet stability and higher bottle integrity throughout the supply chain without compromising on the safety standards of the contained beverage. Sidel vice president of packaging and tooling Vincent Le Guen says HWB was looking to refresh its look whilst remaining competitive by saving costs. “One way for us to achieve this is to lightweight the bottle as much as is physically practical. However, in doing this, it is necessary to ensure the packaging remains attractive throughout the supply chain, and the integrity of the finished product and its content is never affected. The StarLite base has enabled HWB to reduce package weight and blowing pressure, while increasing base resistance to deformation.”
FT-Nov17-eMag
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