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Watson Marlow. Pump & Machinery Co Ltd Wells 5S Wells Hygiene Wells Detectable Products Wells Hygiene WhirlJet Spraying Systems NZ Ltd. WILD FLAVOURS ADM Wilden Pump & Machinery Co Ltd WindJet Spraying Systems NZ Ltd. Wine Technology HAYLEYMEDIA Ltd Multivac New Zealand Ltd World BioProducts Fort Richard Laboratories Ltd Yelkin ADM Z-CLIP bag strap holder Flexicon Corporation (Australia) Pty Ltd SUPPL IERSB IRNADNEDXS A unique concertina box created for True Honey has scored the 2017 Pride in Print supreme award for Auckland’s Logick Print & Graphics. The black multi-faceted presentation box showcasing what the judges call the “top tier” status of premium manuka honey also won the packaging category prize for Logick principal David Gick and his team. The box, which opens to reveal a jar of manuka honey firmly gripped within the folds, reflects the value put onto the product, judge Steve Dowd says. “When you open this pack, it really gives off the wow factor in terms of how everything works together,” he says. “The textures and the foiling work really well. The box is also sealed, preventing tampering, which goes to emphasise the need for security for such a high-value product. It is a perfect piece of showcasing and adding value.” Dowd says not only is the packaging “spectacular,” but the design is perfect for the export market, with seals preventing anyone touching the contents and ensuring total product integrity while being posted or couriered. Gick says his firm is “so lucky to cater for clients who want something out of the ordinary. The work we have been doing over the last five or six years, it seems as if the customer has felt that it could not be produced, and then somehow someone has referred them to us and said, ‘if anyone can do it, Logick can do it’,” he says. “Our reputation has been paved down that road for specialty and unique jobs. Sometimes with the jobs we take on, I am not even sure myself at the start if we can do it. That’s how much of a challenge it is. And it is so diverse -- packaging, stationery, point-of-sale. But if we can put it through the machine, we can do it. We are still developing techniques about how to get new results. When customers push us, we push ourselves.” Logick withdrew its nomination after winning last year’s supreme award when it realised part of its entry did not qualify under the award rules.
FT-Jun17
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