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KEY CRITERIA FOR CHOOSING A LASER MANUFACTURER CAN BE ESTABLISHED BY A SINGLE ATTRIBUTE. CUTTING EDGE TECHNOLOGY 36 August 2017 www.amprom.co.nz LCG3015 AJlaser New division, more options DM Laser is now a true laser cutting specialist and capable of delivering to the needs of customers throughout New Zealand. The division makes it a priority to ensure fast turn-around and can cut stainless steel and aluminium to 8mm, steel to 20mm; and with the other divisions of its business can tackle acrylic, plastics, plywood and MDF; crossing materials and multiple mediums are no problems at all. Not only does DM Laser provide a complete fabrication service, but CNC press brake folding (up to 3050mm wide x 135 ton), roll forming and fabrication welding (MIG and TIG) and assembly. “But before all that is done, we discover the specific needs of our clients and our team in the full drawing office and they can fulfil any 3D modelling and assembly drawing requirements with AutoCAD and AutoCAD Inventor. “We work with architects, in construction, designers, engineers… you name it, manufacturers, the marine industry, shop fillers… with signage… we’re now a one-stop turn-key shop with diverse material capabilities,” says Mike. The industries and market segments roll of his tongue as if by second nature today, but that’s only the case after a full business evaluation to see if they were keeping up with technology, so they could indeed fully service those and future markets. “We ended up putting in new CNC routing and full cabinetry plant as well as a plastics facility, because although we were doing the steel all our customers wanted access to our other materials and offerings as well.” Bucking the norm ‘You can’t be an engineering business and a wood working business, too’. Myth busted. “We’ve made it work,” says Mike. He adds that if you put the core people in the right place – set up the framework of the business correctly – then from that point it just boils down to having the right attitude. “Sure, we have specialists in each area, but what we’ve done – somewhat forced upon us because we are a small New Zealand business – is make sure we have the right people who are willing to


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