SURVEY TACKLING The online survey, which will help benchmark online purchasing activities against competitors, is aimed at reducing online ‘noise’ generated by packaging solutions providers so they can better and more efficiently serve customers. The Institute’s 2015 survey, investiline 40 MAY 2016 networks to gather information, often they are overwhelmed by the magnitude of the conversations and opinions available on a particular issue, topic, product or service,” she says. “This research effort attempts to get a grasp of the buying team’s purchasing dilemmas when starting and continuing a significant purchasing decision online. Sharing such findings with vendors should enable them to better service the packaging buyer’s gating 153 qualified business-to-business buyers of packaging solutions from more than 20 countries, found that information overload was the major issue facing buyers of packaging, executive officer Nerida Kelton says. “Even when buying teams use social channels and their own personal on- PA C K A G I N G Novacart Baking Moulds Confoil offers an extensive range of the exquisite Italian-made Novacart decorated paper-baking moulds to the baking industry. Our Novacart moulds can be used in either the microwave or oven and they hold their shape during the cooking process. Their unique perforated bases eliminate excess moisture, allowing you to bake and serve in the mould and save time and money on cleaning up tins. Freephone: 0800 107 620 | Email: firstname.lastname@example.org www.confoil.co.nz FT053 ONLINE NOISE FOR PACKAGING SUPPLIERS AND PURCHASERS New Zealand food and beverage manufacturers and associated industries are being urged to participate in this year’s global survey of online buying behaviours of packaging professionals being run by the Australian Institute of Packaging. This research effort attempts to get a grasp of the buying team’s purchasing dilemmas when starting and continuing a significant purchasing decision online.
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